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A friend wants to make energy healing available for everyone, not just the well-to-do. That’s a great goal, and I’m totally on board. But what would that take?
Some numbers: Let’s say one energy healer can see 6 people a day, 7 days a week. That’s ambitious but not crazy, which will be a theme for this post. That’s 42 people a week, or about 2,000 people per year, one session per person.
There are 7 billion people alive right now. 7,000,000,000 / 2,000 = 3,500,000, or 3.5 million healers.
The US has 300 million people. 300,000,000 / 2,000 = 150,000 healers in the US.
Those numbers are intimidating. They certainly were for my friend. Years ago, when I first started thinking about building energy healing into a science, those numbers intimidated me too. But having those numbers lets you plan, it makes the difference between a daydream and a goal.
A few takeaways:
- That’s much larger than a single company. If we want energy healing to be available to everyone, we need an entire industry, including trade schools. Currently, our competition isn’t the other companies or healing systems, our competition is market penetration (fewer than 1% of Americans use biofield healing).
- Energy healing either needs to be easy to learn (think Reiki), or a high-skill, highly-paid profession (like doctors and nurses.) I want to build the second, which means published studies to build credibility and connect energy healing with medicine.
- Helping the currently-existing healers offer lower-cost sessions won’t help. That might let them help different people, but it wouldn’t let you help more people. We simply don’t have enough healers right now.
- How do we get more healers? Create jobs. Currently, if you want to offer healing sessions, you also have to market yourself and network for clients. If healers could instead join a company, be assigned healing cases, and have a marketing team to bring in clients, healing would be a safer, easier career to succeed in, which means more healers.